GROUND RULES & THE FASHION EVENT THAT FOLLOWS THEM

So far, so good! I have successfully gone 3 weeks without buying a stitch of clothing. Yes, there have been temptations. In fact, there was one major (major!) temptation; the Spring/Summer Sale event* at designer Eva Franco’s studio in downtown LA this past weekend. Eva Franco is one of my favorite designers for her fabrics, style and fit. Her clothes are amazing for all occasions and I knew a sale at her studio (where she has EVERYTHING) would be too risky for my experiment. Sorry Eva!

*side note: Soignee Personal Shopping will be hosting a Fall Sale Event at Eva Franco and you’re all invited! www.evafranco.com

I’ve established some ground rules for myself for these next 5 ¾ months . . .

Obviously I can’t go on for 6 whole months with absolutely no new wardrobe updates. So, I’m not buying any clothes – no event dresses, no new sweaters come winter, no new jeans, etc. However, I am not denying myself shoes and accessories. Come on, I have to! Not buying clothes for 6 months is huge for me. Because I am very much into style, I still want to be able to update my wardrobe, so I'm allowing myself to purchase shoes and accessories. I might die without these.

And, on Monday, July 19^th, there is an event that is tailor-made for me! Think Thru Fashion’s Accessory Swap promises to be an amazing fashion experience. I won’t be able to stock up in the Michael Stars pop-up shop, but I will hopefully swap out some of my accessories for some new & fabulous ones. www.thinkthrufashion.com 

Now, what accessories should I bring to give away? I’m thinking that I’ll bring some sunglasses that didn’t turn out to fit my face as well as I thought. Also, I do have this really cool black necklace made of large baubles. It’s rad, but I’m willing to part with it. I won’t be able to part with any of my scarves, so I’m thinking a couple pairs of sunglasses and the black bauble necklace.

I’ll be covering the TTFashion Swap for Soignee-LA, so stay tuned for a full report!

Soignee is THE Personal Shopping Service of Luxe Life

On Sunday, December 7th, I was the Personal Shopper at "The Luxe Life." 

What does a personal shopper do at an event such as Luxe Life? Well, I was stationed at the check-in table where guests were able to sign up with me for a 20 minute, one-on-one, personal shopping session. I arrived extra early that morning to scope out what the designers would be selling and what kind of fabulous deals I could set aside for my guests! 

Here is just a partial list of the designers that were represented and hugely discounted at Luxe Life:

Trina Turk

Diane Von Furstenberg

Marc Jacobs

Max & Co.

Eva Franco

Splendid
Tucker Paisely
Theresa Kathryn
Label King (where I found the most amazing jeans--Miss Chic)
Blu Juel Designs

The Luxe Life Beauty and Shopping Party was held at The Spa at Equinox Century City.

Aside from one on one personal shopping attention, guests also enjoyed access to mini-beauty treatments, shopping, champagne cocktails, food by M Cafe (Chaya) and chocolate from Lee Gelfond. 

THE SOIGNEE STATION

RACKING UP THE DAY'S FINDS

HITTING UP EVA FRANCO'S BOOTH

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